Sunday, 16 May 2010

This Is England-Warp Films

Warp Films is the sister company of Warp Records, the Sheffield based label who released Aphex Twin, and Squarepusher among others.
Their approach to filmmaking mirrors their music policy. Namely to support artists with individual visions, providing a platform for left of centre projects. Warp saw the revolution that happened in music 12 years ago, with the accessibility of better equipment allowing artists to lay down tracks in their bedrooms, being mirrored in filmmaking. The rise of digital technology in film, allowing people to shoot cheaply and edit at home contributed to this.
Warp's first project was the Chris Morris BAFTA winning short My Wrongs. Dead Man's Shoes was the company's first feature film. They now follow up that success with This Is England.
In the words of producer Mark Herbert, "Warp films are about having a voice. I hate manufactured indie or manufactured pop. Anything that feels like you're doing something just to fill certain criteria. The ethos isn't a set of rules, it's about not worrying about commercial influences, or ticking the right boxes, and becoming mainstream. No one process is right or wrong."
Of his relationship with Shane, Mark says, "Personally I've got a very good friendship with him. He makes things happen, and he's got a voice. There's something very distinctive and original that only he does, he's very DIY and earthy as a filmmaker and that fits with Warp perfectly.

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